SEM · 04 / 05 / 2015

Personalized marketing with Adwords remarketing

Mass advertising touches its end. The overstimulation we are exposed to every day leads to a loss of impact that undermines the effectiveness of coffee for all. As The net, a platform specializing in multi-channel customization, 64% of users believe it is important for companies to present relevant advertisements: what’s the point of showing a […]


SEM · 21 / 04 / 2015

SimilarWeb: Analyze your online competition

Those of us who are followers of a football team do not usually choose for rational reasons and in the case that we do not like, change to another better. Regrettable or fortunately we will be fans of that team forever. Fortunately in the digital world, neither the strategies nor the tools used to analyze […]

Daniel Quiles

SEM · 16 / 04 / 2015

Advantages of working at Google. Top 10 things.

A year ago I stopped working on Google to start the project Digital Menta Along with other ex-Google colleagues, but I still have very good memories of one of the best companies that exist to work. Looking back, I still remember my first day of work and how the things that were happening all the time have […]


SEM · 08 / 04 / 2015

AdWords Success story -40% in Cost of Acquiring Education Prospects

Whenever a customer trusts Digital Menta for us to help you, it means a new challenge for you. We have been successful with virtually all of our customers and therefore continue to rely on us, but a new customer always asks us to put our knowledge and our attention to the highest level. This is […]


SEM · 01 / 04 / 2015

¿The Display is useless? If you know, yes.

This is an opinion that many of us have encountered, to the point that it has become a type of truth never questioned. To dismantle it quickly I would like to point out that it is still the way that most online content creators earn their living. I’ll explain. It is not that you can […]


SEM · 16 / 03 / 2015

Case Study: +76% on online investors' acquisition

This last week was held in Valencia Forinvest, the largest financial-business Networking site in Spain at the Valencia trade show. It gathered celebrities from the financial sector and all kinds of professionals in the sector looking for projects to invest. Fairs continue to be useful for selling all kinds of services and business generation. However, […]


SEM · 13 / 03 / 2015

How to succeed with Google Ads: our PPC methodology

La gestión de AdWords es un habilidad que tiene múltiples niveles de calidad. Muchas empresas solo valoran el precio para comparar proveedores de servicios.

Daniel Quiles

SEM · 11 / 02 / 2015

Online Leads Recruitment Strategy

What are the key points of a lead capture strategy? What needs does a company have to cover to succeed in this task? Year after year, the number of users on the Internet continues to grow and according to the latest Published statistics There are over 3 billion online users. In 2014 were invested More than 204 billion dollars in […]


SEM · 07 / 02 / 2015

Brand Launch with AdWords. Is it enough?

Search Engine Marketing is a powerful tool to achieve profitability of the campaigns carried out in these. The main one is Google, as we all know, although there are more and each time they gain more weight for international campaigns such as Bing (works well in US), Yandex (for Russia) or Baidu (for the Chinese […]


SEM · 10 / 12 / 2014

Online recruitment of students from Spanish universities

During the last years the Spanish university space is becoming a sector with much greater competition and with a greater professionalization at the level of Marketing and online recruitment of future students. Some data from the higher education Sector in Spain As can be read in official documents of the Ministry of Education, the number […]

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