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SEM - SEO · 04 / 06 / 2020

Voice search is one of the trends that is currently experiencing the greatest growth. In fact, more than one billion voice searches are already performed each month and it is expected that by 2020 50% of searches will be performed by voice. Therefore, given its high utilization, companies cannot ignore voice searches. They must be […]

SEO · 19 / 12 / 2019

We come from a year where news and algorithm updates by Google have played a crucial role in the day-to-day life of SEO. As we all know, Google updates its algorithm every week, but there are always one or two updates that especially shake the SERPs and become news above the rest. In this year, […]

SEO · 29 / 10 / 2019

A few months ago we started working on a new project, the redesign of our own website. It was the time for the former website of Digital Menta, an online marketing agency that until recently focused “only” on PPC services, would be renewed and include a space for the new Design, Inbound and SEO teams. […]

SEO · 03 / 10 / 2019

How many times have you read an article on the Internet that was so paraphrased that you didn’t find it a pleasant read? And, is that introducing a certain keyword density is the obsession of most of the people who write an article focused on obtaining a certain positioning. In addition, it is true that […]

SEO · 04 / 07 / 2019

I’m sure you’ve heard more than once that the content is the king and that’s why you’ve started writing frantically on your company’s blog. But do you think that by writing you have all the work done? If the answer is yes, we’re sorry to tell you that you’re very wrong. If you want that […]

SEO · 27 / 06 / 2019

One of the aspects in which we look at all internet users, and that has a lot of weight in our purchase decision, are the reviews. Maybe it’s the first thing we look for every time we discover a new website. And it’s that when it comes to the Internet, the best footprint you can leave as […]

SEO · 30 / 05 / 2019

We are in the year of video on the Internet. Of all the trends that users like to consume content on the network, The format of the video is among the favorites. Despite the good reception that audio content is having, there is still a lot to get to the levels of consumption of the […]

SEO · 06 / 05 / 2019

There are hundreds of factors that affect the SEO Optimisation of a website. One of the most important is to have relevant content and quality in the pages that Google will include in its index. Each fragment of content must bring a value to the user who is reading it. It is not going to […]

SEO · 17 / 10 / 2018

Google puts at our disposal several free tools that we can use to Improve SEO Optimization of our website. Google SEO tools for analyzing organic traffic: Search Console, Google Analytics Google SEO tools to detect technical improvements in your website: Mobile Optimization Test, PageSpeed Insights, Chrome Developer Tools Google SEO Tools to search for keywords: Google Keyword Planner, Google Trends Google […]

SEO · 07 / 11 / 2017

Over the last few decades the SEO has evolved and many of the actions or techniques that were performed no longer work today, due to updates such as Google Panda or Google Penguin. However, today we continue to listen to some SEO practices that no longer work and can even be detrimental. The most common, […]

SEO · 24 / 10 / 2017

The online market is very dynamic. A digital marketing strategy that works a month, can be a disaster the next. This makes it very difficult for small businesses and start-ups to develop persistent strategies that meet customer expectations over a long period of time.

SEO · 15 / 11 / 2016

We are dedicated to online marketing, every day we manage lead generation projects, online sales, visibility,… All of them have a common main objective, which is to grow the volume of business and, to achieve it, the sales process establishes secondary objectives that, in online marketing we can associate to Microconversiones. In an online store, […]