INBOUND MARKETING STRATEGIES

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Inbound marketing strategy is a fundamental part of achieving the objectives pursued.

The Inbound Marketing strategy does not differ from others in its concept, but it does have different variants, given that Inbound Marketing is composed of different techniques to implement it correctly, not only from the point of view of attraction, but also, necessary and highly recommended to make payment or outbound marketing strategies.

The combination of both strategies and the implementation of the tactics will make it easier to achieve the success of the campaigns and achieve the objectives.

Some of the strategies that complement the Inbound Marketing are:

Within which the different actions are incorporated to carry out, like A / B testing, creation of landings, creation of white papers and a long etcetera.

One of the aspects that stands out the most, is the fact of accompanying the client at all times, and being in constant communication with them. Therefore, we figure out the needs and apply the best strategies from the beginning.

Without hesitation, the first thing that must be clear is the goal to be achieved, goals that must be realistic and with distant views; while the objectives must be more short-term and with SMART characteristics.

Once we have this clear, we must develop the strategy based on those SMART objectives, to later implement all the tactics that are needed.

At Digital Menta, one of the points with the most relevance we show is in the data, for that reason the analysis and continuous improvement is part of our DNA.

With this data, it will allow us to continue improving in all the campaigns that we put into operation.

Cost and time saving

Through the automation of the actions and based on the knowledge obtained from our buyer.

Improve productivity

Since we optimize all the processes, the time spent for each task is more suitable.

Develop your buyer persona

By collecting data from the digital medium, we can make a more accurate composition of our idyllic client.

Generate brand recognition

By means of the channels for capturing the brand and the tools used (Social Networks, blog, social ads, we obtain a greater impact).

Generates quality leads

Through the Inbound Marketing methodology, one of the achievements that is achieved is get quality leads.

New prescribers

One of the goals of Inbound Marketing is to get visitors to the web to become prescribers, to be communication channels of the brand.

Why a strategy of Inbound Marketing?

To give the company a more digital vision, providing added value that will make it different from the competition.

What tools do you use?

We use all the necessary tools to implement all the necessary techniques for the implementation of Inbound Marketing Strategy.

  • You generate interested users
  • Professionalize your company
  • You generate digital transformation in your company
  • Difference Beyond the competition
  • Improve the ROI

When do I know what I have to do an Inbound Marketing strategy?

If you want to broaden your horizons by applying avant-garde strategies, it is a good time to introduce yourself to this methodology.

How much does this service cost?

It depends on your situation and the objectives that are pursued. What we can always ensure is that we are clear and transparent.

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INBOUND MARKETING · 26 / 03 / 2020

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