In Digital Menta , within our small research department, we have developed an unofficial ranking to learn about leading online marketing agencies in Spain (in number of Google Partners certifications) that can help you manage your campaigns Advertising. Google Partners certifications validate the capabilities of professionals to be able to manage Google Advertising campaigns in the different areas of Google Advertising.
The number of certifications that we show in the AdWords Agency Ranking only gives us an idea of the proactivity of the agencies in terms of training, and it is necessary to take into account other aspects such as the size of the team or the specialization when analyzing the numbers. Also, depending on the nature of the agency, your certification score may vary, which does not mean that they are worse or better than the others, all of them are part of this SEM world, to which we are proud to belong.
Tabla de contenidos
For the elaboration of this ranking we have taken into account only those that had at least 3 of the 6 different types of certifications offered by the Google Partners program:
From this initial filtering, we have ordered companies by number of certified users. All the results have been reviewed, since in the ranking for companies in Spain we have met companies that do not have the Spanish language on their website, which we find somewhat suspicious…
Throughout 2016 we were tracking the evolution of each agency in terms of their number of Google Partners certifications month by month, but to summarize the process, we show you below the information related to these concepts as well as the final ranking.
It is the program created by Google to identify those companies that know their products, work with them and follow the best practices. These companies have been awarded the Google Partners logo, so that customers can easily identify them and know that they are in the hands of professionals sure you recognize it!
Screenshot of Google Partners site
It’s very simple, you just have to go to Google.es/Partners and join the program. Sign up with a Gmail account that has access to your AdWords MCC. You will have to fill out a company profile so that Google knows who you are and can offer your services.
❗ Must meet a minimum investment requirement (10,000 USD in the last 90 days) and seniority in the account (90 days)
From here begins the game:
Google Partners is the program created by Google to identify those companies that know their products, work with them and follow the best practices. These companies have been awarded with the Google Partners logo, so that customers can easily identify them and know that they are in the hands of professionals but… where can we find them?:
STEP 1: It is quite easy, we have to go to the website of Google Partners, where we find the option “Find a partner”.
When you click we will arrive to the main page for the search of partners.
Google Partners Home Page
STEP 2: Now it is necessary to specify what kind of Google Partners we are looking for. Choose: with Online advertising. »What is your website about? and what is the agency’s preferred location?
STEP 3: We’re here! We find the list of all Google Partners agencies we need. To see the certifications of an agency we only have to enter your file.
| Position | Agency | Accreditations |
| 1 | RocketROI | 80 |
| 2 | iProspect | 69 |
| 3 | Digital Menta | 66 |
| 4 | QUISMA GmbH | 60 |
| 5 | IDENTo Marketing and Web development | 54 |
| 6 | MAKE Digital Marketing | 50 |
| 7 | Neo-Ogilvy Europe | 49 |
| 8 | Digital ESV | 48 |
| 9 | HAVAS MEDIA GROUP | 48 |
| 10 | T2O Media | 47 |
| 11 | Dayvo Sistemas, S. L | 31 |
| 12 | ROI UP Agency | 30 |
| 13 | Reprise Media IS | 29 |
| 14 | Euro Multilingual Search Marketing | 25 |
| 15 | Geotelecom | 25 |
| 16 | PHOENIX DIRECT | 25 |
| 17 | BCS Business Consultants | 25 |
| 18 | Relevant Traffic | 24 |
| 19 | Effective world | 23 |
| 20 | Hello Media Group – Europe | 22 |
| 21 | OptimizaClick | 22 |
| 22 | AccuraCast | 22 |
| 23 | Contversion | 20 |
| 24 | Asycom Global Service S. L | 19 |
| 25 | Mediate | 18 |
| 26 | RERP | 18 |
| 27 | Bookassist | 18 |
| 28 | Telecoming, S. A | 17 |
| 29 | Roiting Marketing Online | 17 |
| 30 | Mediacom | 17 |
| 31 | BlueCaribu | 17 |
| 32 | MindShare Spain | 17 |
| 33 | Praises | 16 |
| 34 | Convertix | 16 |
| 35 | Passionate about Marketing | 16 |
| 36 | GO2JUMP.com | 16 |
| 37 | Wanatop, online marketing agency | 15 |
| 38 | LIN3S | 15 |
| 39 | Web Manager Service SL | 15 |
| 40 | Enter the network S.L. | 15 |
| 41 | BUYMEDIA Soluciones (BETMEDIA) | 14 |
| 42 | Semmantica | 14 |
| 43 | Clever Ecommerce | 14 |
| 44 | Resolution Media Europe | 13 |
| 45 | MarketiNet Digital Marketing Agency | 13 |
| 46 | Human Level Communications | 13 |
| 47 | The Cocktail | 13 |
| 48 | Poliedric | 13 |
| 49 | Modix | 11 |
| 50 | REDEGAL | 11 |
Finally, we managed to finish in the TOP 3 of our ranking of agencies in Spain according to number of certifications, which is a great achievement for which we are very proud of the efforts of our workers.
GAME on is a program/game that develops The Google AdWords Marketing team based on the gamification to motivate Google’s partner agencies to move budgets to Google’s advertising platforms for new Advertisers (here the restrictions and motivations of what is a new client are quite bizarre from our point of view, but hey, at the end of the day new customers).
According to Google calculates the expense from the new accounts of Google AdWords created and linked to the MCC of the agency. This calculation is done automatically, so you do not have to do any calculations; Just have all the accounts that are managed linked to the MCC of the agency. The expense of the agency compared to other similar in Spain will determine the position in the classification. Depending on the category in which the Game On challenge is competed, you can access different prizes, each one of a different amount.
The GAME On Challenge consists of quarterly challenges that make each quarter different agencies able to access new prizes. For this quarter (Q3 2016) The prizes for the different categories would be as follows:
We last quarter climbed to the top and got one of the ‘ fat ‘ prizes consisting of a video conferencing system for the office. And the truth made us all very excited! We did an unboxing, and although we have no videos if we have some pictures that show the joy that gave us.
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